Digital Media Role done SEO survey on our own website. Here are important SEO techniques to improve online presence and better ranking for 2020.
- Make sure redirections everything should be redirected to prefered domain “with www” & “without www”
- Upload XML site map and HTML sitemap.
- Upload robots.txt.
- Write relevant Meta tags (Title and Description only) for each page.
- Use keywords should be in title.
- Write Header tags H1, h2, h3 primarily.
- Update ALT tags to all images.
- Give internal linking to relevant long tail keywords.
- Create blog snippet on home page footer.
- Put copyrights note in the footer.
- Use schema code for all images and videos.
- Create videos-sitemap.xml and submit in Google webmaster tools.
- Update contact address and phone number for local SEO clients
- Make your site in responsive design
- Improve your page speed between 3 to 4 seconds.
- Check broken links and fix it.
- Check Google search console messages frequently .
- Update social icons in your website
- Check mobile friendly & AMP issues and fix it.
Link building is not spam. Without links there is no SEO. Here are important link building techniques for 2020.
- Search engine submissions
- High authority Local directories submission
- Local listing
- High authority social bookmarking sites
- Image submissions
- Article submissions
- Press release
- High authority presentations like slideshare etc.
- Info graphics
- Blogspot and WordPress blogs creation and postings.
- PDF submissions (post fresh content only)
The above SEO on page and off page techniques are improve your website online presence and rankings.